Branding and Identity
26 02 2016
Branding is just as important for the smaller ones as it is for the big names. Size doesn't matter when you're innovative, bold and daring. The book Branding and Identity by Artpower International Publishing is about small independent enterprises, services and manifestations that create impact through their uniqueness in style and visual communication. And shows illustrious cases from all over the world by Lo Siento (Barcelona), Mind Design (London), Lundgren + Lundqvist (Göteborg) and Ghost (Stavanger) amongst many others. Boy Bastiaens (Maastricht) was represented with a five page contribution about the branding of the Von Eusersdorff fragrance label and the Conflict designmarket. Who's logo roll tape made it also to the cover of the book.
Branding and Identity, Artpower International Publishing, Shenzen, China ISBN(EN): 978-988-12643-2-9
