Excerpt from the brand's last line launch animation. Logo bumper based upon the pixeled portrait of Karl Lagerfeld by Boy Bastiaens, designed in 2006 as part of the positioning of the K Karl Lagerfeld identity, 2009
The K Karl Lagerfeld logo bumper was selected to contribute in the IdN ‘Branding Isue - BRAND EVERYTHING’ - ‘Show us some ID, Please’, DVD, 2010